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Hoop Loyalty Program & Rewards — turn one-time buyers into repeat customers.

Points, VIP tiers and referrals in one Shopify loyalty program. Reward the actions you choose, let shoppers redeem discounts or free shipping, migrate the points you already have, and run the whole thing from Shopify Admin.

  • Free plan available
  • 5.0 on Shopify (5 reviews)
  • Fraud & COD protection on every plan
Hoop Loyalty dashboard — loyalty performance, points issued, total members, active customers and points redeemed
Product
Hoop Loyalty
Category
Loyalty & Rewards
Platform
Shopify
Works with
Checkout + Admin
Pricing
Free plan available

What is Hoop Loyalty?

A complete loyalty system inside your Shopify store.

Hoop helps merchants reward customers, build stronger repeat-purchase habits and grow retention with points, VIP tiers, referrals and customer rewards — all built for Shopify merchants.

The program runs where your customers already are: earning happens on the actions you choose, redemption becomes a discount code at checkout, and everything is configured from the Shopify Admin you already use. Fraud and COD protection is always on, on every plan.

  • Award points per $1 spent, with an optional minimum order
  • Redeem points for percentage, fixed-amount or free-shipping rewards
  • Move customers through Bronze, Silver, Gold and Platinum tiers
  • Import the customers and balances you already have by CSV
Points & RewardsVIP TiersReferralsCSV ImportAnalyticsCustom BrandingAutomated Emails
Widget settings — storefront widget colours and text with a live preview of the rewards panel

How it works.

Simple. Effective. Build a loyalty loop that gives customers clear reasons to come back.

1

Customers earn

Points land on purchases, signup, profile completion, birthdays, social follows and referrals — each rule switched on and valued by you.

2

Customers redeem

Points convert to a Shopify discount code at checkout: a percentage off, a fixed amount, or free shipping.

3

Customers return

Tier multipliers, expiry reminders and win-back emails give your best customers an ongoing reason to shop again.

Core loyalty tools, without the clutter.

Powerful features — everything merchants need to launch, manage and grow a Shopify loyalty program.

Points & Rewards

Points per $1 spent plus bonus actions, redeemed for percentage, fixed-amount or free-shipping rewards.

VIP Tiers

Bronze to Platinum, with points multipliers, free shipping and rolling-window qualification.

Referral Program

Shareable links, a discount for the friend, a reward for the referrer, and milestone bonuses.

Flexible Rewards

Set the points cost, discount type and value per reward — or let customers choose how many points to spend.

Customer Import

Bring existing customers and balances over by CSV, and export them again whenever you need.

Loyalty Analytics

Members, redemption rate, points outstanding, points liability and breakage — beyond Shopify’s own reporting.

Custom Branding

Colours, button label and panel title for the storefront widget, with a live preview — and branded emails.

Shopify Native

Runs in Shopify Admin, redeems through Shopify Checkout, and bills on Shopify’s secure billing page.

A look inside the app.

The screens your team will actually work in.

Earn Points settings — purchase points per $1 spent, signup bonus, profile completion, birthday bonus and social follow
Program settings

Set your earning rules once.

Choose points per $1 spent and a minimum order, then switch on the bonus actions that suit your store — each with its own points value.

  • Purchase points with an optional minimum order
  • Signup bonus and profile completion (date of birth)
  • Birthday bonus, up to 30 days early
  • Points for social follows
VIP Tiers settings — Bronze, Silver and Gold tiers with points to unlock, points multipliers, free shipping and a rolling qualification period
VIP tiers

Reward your best customers automatically.

Tiers unlock at thresholds you set and can multiply the points a customer earns. Qualification can look at a rolling window rather than lifetime totals, so status reflects recent activity.

  • Bronze, Silver, Gold and Platinum — add your own
  • Points to unlock and a points multiplier per tier
  • Free shipping as a tier perk
  • Rolling qualification from 30 to 3,650 days
Referrals settings — referrer reward, new customer discount, qualification rules and milestone bonuses
Referrals

Turn customers into advocates.

Customers share a link, their friend gets a discount, and the referrer is rewarded once the order qualifies — with bonuses for advocates who keep referring.

  • Fixed points per qualified referral
  • Percentage-off discount for the new customer
  • Minimum order to qualify and link expiry in days
  • Milestone bonuses after a set number of referrals
Customers — tier distribution across Bronze, Silver, Gold and Platinum with points balance, total earned and last activity
Customers

See every member and their balance.

Tier distribution at a glance, then the full list with balances, total earned and last activity — filterable by tier.

  • Award points to a customer by hand
  • Import points from another app by CSV
  • Export your customer list at any time
  • Filter by Bronze, Silver, Gold or Platinum
Analytics — total members, redemption rate, average points per member, points outstanding, points liability and breakage rate
Analytics

Know what the program is costing and returning.

Loyalty reporting beyond Shopify’s built-in analytics — including the liability your outstanding points represent, in real currency.

  • Members, redemption rate and average points per member
  • Points outstanding and points liability in currency
  • Breakage rate and points in / points out
  • Engagement, rewards, referrals and risk views
Redemptions — reward, discount code, points spent, status and date for every redemption
Redemptions & activity

An audit trail for every point.

Each redemption records the reward, the discount code issued, the points spent and the status — with a running activity log behind it.

  • Search by customer, reward or discount code
  • Filter by status and time period
  • Points spent recorded against each redemption
  • Full activity log across the program
Notifications settings — points expiry, email delivery through Resend and email branding
Widget & emails

Match your store, then stay in touch.

Style the storefront rewards widget to your brand with a live preview, and send loyalty emails from your own verified domain.

  • Primary, secondary and text colours for the widget
  • Custom button label and panel title
  • Points expiry with reminder emails before it happens
  • Branded emails from your own domain via Resend

Ways customers can earn.

Flexible earning rules — switch on the actions that matter to your business.

Earning rules Add rule
  • Purchase — points per $1 spent
  • Signup bonus
  • Profile completion
  • Birthday bonus
  • Social follow
  • Qualified referral
  • Referral milestones
  • Tier multipliers

Turn points into real rewards.

Rewards become a Shopify discount code at checkout, so redemption happens inside the journey customers are already in.

Rewards
Percentage offFixed amountFree shipping
  • Percentage offRedeem
  • Fixed-amount discountRedeem
  • Free shippingRedeem
  • Choose your own pointsUnlock
VIP tiers

VIP tiers

Loyalty levels that recognise and reward your most valuable customers automatically.

TierEarning
Bronze1× points
Silver1.25× points
Gold1.5× points
Referrals

Referrals that help you grow.

Customers share your store with friends, and rewards only land once the friend’s order qualifies.

  1. 1Customer shares their referral link
  2. 2Friend orders and meets the minimum to qualify
  3. 3Referrer is rewarded, milestones unlock bonuses
Branding

Match your brand in minutes.

Set the widget’s colours and wording with a live preview, and carry the same brand through to loyalty emails.

Import

Bring your existing loyalty data.

Switch without starting from zero — Import Points takes a CSV of your customers and their balances, and you can export again whenever you need.

Analytics

Know your best customers.

Tier distribution, balances, total earned and last activity for every member — with the full points ledger behind it.

Start free. Grow when you need to.

Plans are cumulative — each includes everything in the plans before it. Fraud & COD protection is always on, every plan. Billed in USD; you approve any paid subscription on Shopify’s secure billing page.

Free

$0/ mo

100 orders/mo

  • Core points & rewards
Get started
BasicEverything in Free, plus

$14.99/ mo

1,000 orders/mo

  • Referral program
  • Brand customization (widget + emails)
  • Migrate from another app (CSV import)
  • Welcome & birthday bonuses
Get started
AdvancedEverything in Basic, plus

$44.99/ mo

2,000 orders/mo

  • Automated customer emails
  • VIP tiers
  • Points expiry + win-back emails
  • Give points manually
  • Loyalty analytics
Get started
BusinessEverything in Advanced, plus

$99.99/ mo

3,000 orders/mo, then $0.10/order

  • Reward past customers by email
Get started
Business includes 3,000 orders a month, then $0.10 per additional order, capped at $2,000 per 30 days. Pricing is set on the Shopify App Store listing — check there for the definitive plan details.

Loved for being easy to use.

Merchant feedback — every review on the Shopify App Store calls out how quickly the app goes from install to running.

5.0

Based on 5 Shopify App Store reviews

sheeshaPakistan · 25 September 2026

“Easy to set up, very beginner friendly, yet it can be customised to any settings I want to. Highly recommended. The UI can get better but it’s still absolutely easy to understand.”

KhayestPakistan · 21 September 2026

“We’ve had a great experience using Hoop Loyalty Program & Rewards on Khayest.pk. The setup is straightforward, the dashboard is easy to understand, and having points on purchases, customer rewards, referral incentives and VIP levels in one place makes managing our loyalty program much easier.”

Vision OpticsPakistan · 10 September 2026

“Easy setup. Very simple to use. I just hope we get our repeat customer from this app. But up until now we have zero issues with the app. It’s top notch. I would highly recommend it to everyone.”

ShabistUnited Kingdom · 27 August 2026

“Honestly one of the easiest app setups I’ve done. Everything is where you’d expect it to be, nothing is hidden behind ten menus, and I had the whole thing configured way faster than I planned for.”

Standard OpticalsPakistan · 22 August 2026

“EASY TO USE. I REPEAT. EASY TO USE. No extra and fancy buttons. Just easy and understandable. Was able to set it up within 10 minutes.”

Built by Hoop Interactive.

More than just an app.

Hoop Loyalty is a product from the same team behind Hoop Interactive's software and growth work. It combines product thinking, Shopify development, merchant UX and retention strategy in one focused tool.

Product Strategy
Retention-first product thinking.
Shopify Development
Merchant-focused implementation.
UI / UX Design
Simple, clear workflows.
Loyalty Architecture
Points, tiers and referrals.
Analytics & Insights
Loyalty program visibility.
Merchant Support
Responsive support from the team that built it.

FAQs.

Frequently asked questions — answers reflect the app as it ships today.

What can customers earn points for?

Purchases earn points per $1 spent, with an optional minimum order. On top of that you can switch on a signup bonus, profile completion (adding a date of birth), a birthday bonus, social follows and referrals — each with its own points value.

What rewards can customers redeem?

You create rewards with a points cost and a discount — percentage off, a fixed amount or free shipping — which customers redeem for a discount code at checkout. You can also let customers choose how many points to redeem.

How do VIP tiers work?

Tiers unlock at points thresholds you set — Bronze, Silver, Gold and Platinum by default — and each tier can carry a points multiplier and free shipping. Qualification can use a rolling window (30–3,650 days) instead of lifetime totals, so tiers reflect recent activity. Only the tier changes; the points balance stays the same.

Can I migrate points from another app?

Yes. Import Points on the Customers screen takes a CSV of your existing customers and balances, and you can export at any time.

Does it support referrals?

Yes. Customers share a link, the friend gets a discount and the referrer earns a reward once the friend’s order qualifies. You set the minimum order, how long the link lasts, and milestone bonuses for advocates who refer repeatedly.

Does it work with Shopify Checkout?

Yes. Rewards become Shopify discount codes at checkout, the app runs inside Shopify Admin, and billing is handled on Shopify’s own secure billing page.

Is there a free plan?

Yes. The Free plan covers up to 100 orders a month with core points and rewards. Fraud and COD protection is on for every plan, including Free.

Can I customise the rewards widget?

Yes. Set the primary, secondary and text colours, the floating button label and the panel title, with a live preview as you change them. Your brand colours can carry through to loyalty emails too.

Do customers get emailed about their points?

Yes. Transactional emails cover points earned, rewards redeemed, points expiry reminders and win-back. You send from your own verified domain through Resend, and email branding picks up your logo, store name and colours.

What does the analytics screen show?

Total members, redemption rate, average points per member, points outstanding, points liability in real currency, points redeemed and breakage rate — plus engagement, rewards, referrals and risk views. Rates stay hidden until there is enough data to mean anything.

Need something built for your own store? We do that too.

Available on Shopify

Ready to turn first-time buyers into loyal customers?

Install Hoop Loyalty on Shopify and start building stronger repeat-customer relationships — or talk to us about a custom Shopify build.